About The Role:
We are seeking a talented and driven Marketing Specialist to join our dynamic team and lead the development and execution of impactful marketing strategies. In this role, you will be instrumental in driving brand awareness, customer engagement, and lead generation for our innovative technology products. You will work closely with Olivya’s management to create and implement marketing campaigns that resonate with our target audience and support our business goals.
Key Responsibilities:
Lead Olivya’s digital marketing strategy
Marketing Strategy Development: Design and implement comprehensive marketing strategies that align with our business objectives, driving brand growth and customer acquisition.
Campaign Management: Plan, execute, and optimise multi-channel marketing campaigns, including digital marketing, content marketing, email marketing, social media, and events.
Content Creation: Create compelling content that communicates our value proposition, engages our audience, and supports our sales efforts.
Market Research & Analysis: Conduct market research to identify customer needs, industry trends, and competitive positioning, using insights to refine marketing strategies.
Define Ideal Customer Profile (ICPs) and craft targeting strategies
Work on olivya.io's SEO and referencing / visibility
Work on Google / Facebook / Tiktok / Linkedin Ads and refine audiences
Copyrighting and design of Olivya’s ads on social platforms and Google Ads
Qualifications:
Experience in marketing, preferably within the technology industry, with a proven track record of successful marketing campaign execution(Required)
Knowledge of Canva or Adobe tools to design Ads (Required)
Strong understanding of digital marketing, content creation and social media strategy. (Required)
Knowledge in marketing automation tools and analytics platforms.
Proficiency in English (Work level, required)
Google ads certificate
Eagerness to learn and adapt in a fast-paced environment (required)
Excellent problem-solving skills and a team-oriented mindset (required)
Hours: 9h - 17h, Monday to Friday
